PR Stunt Watch: hot dogs, actual dogs, and is killer AI actually killer PR?
Creative Corner: Duolingo's Phonetic Collection, Mastercard's Payeux Tapestry and IKEA's Swedish Test
How M&S turned "love that" into a brand asset
Converse finds comedy in the British-US culture divide
Dementia 'sadvertising' is swapped for radical optimism in new Alzheimer's Research UK campaign
The campaign radically shifts the narrative around Alzheimer’s from helplessness to urgent, tangible optimism
Sprite plays it cool with jewellery made entirely of ice
The Sprite Icy Drop range includes rings, necklaces, and bracelets, sculpted entirely from ice and designed to melt. Collaborating with some of the coolest names on the scene, including musical artist F3miii, creative Abeeb Yusuf, and creator Matthew
Hovis throwback captures the brand’s bread and butter
Snickers' amusing AI-sceptical campaign adds to the conversation
RAYE brings "Joy" to the streets of London with Lime
