Stunt Watch: low-flying planes, flirting billboards and a very expensive bar of soap
Oatly launches matcha-themed ‘Monochrome by Oatly’ pop-up at Goodhood
M&M's new ad: making sense and having fun
Pasty Man breaks the butt taboo
From Feeld to Spotify: smart brands are embracing negativity
Rather than fighting negative reactions, both Feeld and Spotify this week turned them into creative assets
Forget Great Britishness: brands need tribes, not tea towels
The era of the "Great British" everything may have peaked, according to Steve Monk-Chipman, head of creative at Bottle, who argues local is king
Vodafone, Borussia Dortmund and AI go back in time
Gucci and Kate Moss one-up the trend towards human-led creative
Aldi turns pink to celebrate the launch of the Barbie® Aldimania Dreamland™ doll
