Burberry’s return to British tradition is aptly understated
KitKat uses AI testing to highlight the importance of a proper break
Burger King courts controversy, but creatives rally in support
IKEA’s latest ads laud the slumber-promoting virtues of its cosy furniture
Meridian Bank plays to the spirit of individualism
Meridian Bank’s latest advert, World of Numbers, expertly appeals to the desire for personal recognition
US actor Willem Dafoe helps Zalando appeal across demographics
Online fashion and lifestyle retailer Zalando has enlisted Wieden+Kennedy Amsterdam for a demographic-spanning campaign, What Do I Wear?