

Burberry’s return to British tradition is aptly understated

KitKat uses AI testing to highlight the importance of a proper break

Burger King courts controversy, but creatives rally in support

IKEA’s latest ads laud the slumber-promoting virtues of its cosy furniture

Meridian Bank plays to the spirit of individualism
Meridian Bank’s latest advert, World of Numbers, expertly appeals to the desire for personal recognition

US actor Willem Dafoe helps Zalando appeal across demographics
Online fashion and lifestyle retailer Zalando has enlisted Wieden+Kennedy Amsterdam for a demographic-spanning campaign, What Do I Wear?

Switzerland Tourism urges us to touch grass

Bever explores the benefits the outdoors can bring to an ordinary life

Hyundai champions EV spontaneity in glorious journey from Perth to Sydney
