Deaf racing driver Caleb McDuff turns silence into a competitive advantage
Say what? Why brands are playing with pronunciation
Guide Dogs turns 20-week ultrasound scans into tactile sonograms for parents with sight loss
PR Stunt Watch: hot dogs, actual dogs, and is killer AI actually killer PR?
Creative Corner: Duolingo's Phonetic Collection, Mastercard's Payeux Tapestry and IKEA's Swedish Test
This week in the Creative Corner, it is Fanclub's Emily Barnes who is keen on Duolingo's move into fashion, Mastercard's own tapestry, and IKEA awarding points for pronunciation
How M&S turned "love that" into a brand asset
In a week where Guinness embraced the word “lovely”, M&S has revisited the quiet joy of someone uttering “love that” to compliment your latest garment purchase
Dementia 'sadvertising' is swapped for radical optimism in new Alzheimer's Research UK campaign
Sprite plays it cool with jewellery made entirely of ice
Hovis throwback captures the brand’s bread and butter
