

Our Top 5 Creative Moments for March

A giant dog grabs attention in this Skoda ad, but is it barking up the wrong tree?

How Volvo hacked the Super Bowl

How Seat drove down a dead end with a campaign that's aimed at the wrong people

BMW recycles ads to highlight its recycled cars
The BMW Certified programme is about dealers selling pre-owned BMWs, so it is a stroke of genius to reuse old ads to publicise the initiative – what can be greener than recycling?

Volvo joins the fight against plastics with poignant film starring children seeing the ocean for the first time
Volvo’s Unseen Ocean film is moving, but are Volvo’s environmental efforts moving as fast they should be?