Creative Corner: A sustainable take on traditions, real-world CAPTCHAs and Stella Artois' ode to the first sip
Creative Corner: Tesco's talking cats, San Pellegrino's Sopranos reunion and Coke Zero's no Coke campaign
You can’t fool a fooler: the creative champions of this year’s April Fools
Creating genuine cultural connections vs. brand bandwagoning
Creative Corner: Dolby's musical art, edible soap and mayonnaise injustice
This week, Fanclub's Paul Lucas immerses himself in Dolby’s sonic reimagining of classic works of art, The Hygiene Bank’s edible bar of soap and Hellmann's campaign to trade unwanted ketchup for mayo
The purrrrfect idea? Lynx drops catnip edition (and it’s not an April Fools)
As the owner of a highly judgemental cat, I couldn’t ignore Lynx’s latest drop, says Hannah Jackson, creative director, Pangolin
Fragrance brands are making use of scratch-and-sniff
Stunt Watch: April Fools in March, Great Ormond Street Hospital's picture day and Millwall Mobile
What the cluck? The Ordinary skincare brand sells eggs, but why?