Virgin Voyages flirts with AI, but is it committed?
Fanta takes positive brand associations to the extreme
A smartphone that actually makes you smarter
Heineken’s ‘Boring Phone’ embraces a cultural movement to ‘live in the moment’
Subversive OOH: Cheetos, Adidas and McDonald’s are leading the way
OOH took a decidedly experiential bent this month with brands including Cheetos, Adidas and McDonald’s using surreal humour, water-filled billboards and even scented fabric to coax the attention of passers by
Sharpie and Paper Mate try to scribble out the creative decline
Sharpie and Paper Mate are teaming up to take on a cause close to our hearts: the decline of creativity
What if Tesla made ads? Well, funny you should ask…
Are we still living in a Barbie World?
The ‘cinematic’ advert trend continues as Powerade enters Olympic mode
