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Looking back on Oasis’ ‘newsjacking’

Looking back on Oasis’ ‘newsjacking’

The nation’s favourite uni-browed rockers have reformed, but how do they fare in an era that’s less ‘cigarettes and alcohol’ and more ‘selfies and plushies’? SHOOK’s co-founder and behaviour designer Gemma Moroney rolls with it

Gemma Moroney, SHOOK

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