What is OPINION all about?

What is OPINION all about?

Here is where our creative contributors can explore their personal passions - and the topics are unlimited. From rock music legends to logo design, from magazine covers to the role AI has to play in creativity, understanding comedy in advertising to some of the most inspiring books and podcasts on creativity that exist. It's all here. Read on...

When memes meet ads

When memes meet ads

Creatives are forgoing high production values to harness the addictive power of memes—and it seems to be working, says Sassy+'s head of content solutions, Andrew Grayshon

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