PR Stunt Watch: Paddy Power’s Asterisk team, Steve Bray at Rishi’s announcement and Ikea launches the Cat-alogue
Phone, wallet, keys, copywriter...
The Heaviest Backpack: BBC Creative and BBC Children in Need illustrate the heartbreaking weight some children carry
Tourette’s hurts: AML group confront misconceptions around Tourette’s with powerful new campaign
Uncommon and Monzo rethink traditional banking aesthetics in a new energetic campaign
A visually stimulating display of opposites and contradictions, the ad shows how money makes us feel—a rarity in the financial ad space
PR Stunt Watch: A Mental Health Awareness Week Special
BCW's Greg Double checks out some of the best work from McDonalds and Wolves suicide prevention video, as well as Heineken creating tech to our the perfect pint and how to ensure a live video feed goes wrong