PR Stunt Watch: Flight Centre’s “Gorilla Adoption”, M&S’s Picky Bits Day and Aunt Bessie’s Harry Styles newsjack
IKEA swaps spectacle for simplicity in World Cup campaign
Creative Classics: The Gordon’s campaign the industry didn’t want
Women’s Aid and Alzheimer’s Society use World Cup as a lens on harm and memory
Creative Corner: Domino's 'shirtiette', Deliveroo's Pizza Crouch, and the Ivory Coast is gifted some Irish fans
This week, Fanclub's Paul Lucas identifies the World Cup work that is worth talking about, including pizza-proof football shirts, a Peter Crouch-sized pizza to share and Paddy Power flips a flag for the Irish
Aer Lingus celebrates homecomings in new work from Uncommon
Aer Lingus marks its 90th anniversary by celebrating its longstanding commitment to connecting Ireland with the world
‘Heinzeken’ and the fine pedigree of World Cup-inspired print campaigns
Sleep Talk Reviews: Ikea uses sleep talking customers to illustrate a good night's sleep