Was the promotion better than the creative for O2 and Netflix?
Gold’s Gym uses shock tactics to get you to work out
KFC's Christmas ad lets turkeys have their day in the sun
Mothercare’s Body Proud Mums looks good, but is it too similar to Dove’s Real Beauty campaign?
Why Burger King has admitted to its chequered chicken past
Burger King’s CEO talks straight and asks consumers to give chicken burgers a try (and maybe win £20k)