

Kathmandu calls sofa dwellers into the wild in ASMR-like ad

Work Of The Week: The Ordinary’s 'Periodic Fable' holds a mirror up to the beauty industry

Stunt Watch: Rugby-playing Barbies, stylish Stannah's and Germany’s fork fling

Creative Corner: dogs decked out, cans of literature and sobering crosswalks

Vaseline’s ad illustrates the beauty in generational rituals
Centred around the line “some traditions are not passed down—they’re rubbed in,” the ads capture a universal ritual: parents gently applying Vaseline to their children’s skin, as a metaphor for love, protection, and legacy

Creative Corner: Heineken's rooftops, Stranger Things' 80s style telethon and Street Nipples for Breast Cancer UK
This week, Fanclub's Paul Lucas enjoys a Heineken on a rooftop, an 80s-style telethon with a bag of Doritos and takes a closer look at the pavement for a powerful campaign to make people stop and think

Hope & Glory’s Global Creativity Highlights: from battery flavoured crisps to gamified brewing

Inside the artist’s studio: Absolut’s Keith Haring campaign

Outernet London supports positivity for its 'Crosses of Hope' campaign
