Re-Write Cancer campaign sets a high benchmark for originality
WWF’s ‘Adopt a Better Future’ ad uses stop-motion to great effect
A dog may be for life, but this Dogs Trust ad probably won’t stand the test of time
How The Boks won the Rugby World Cup in advance with this moving film
Bahia footballers wear oil-stained kit to raise awareness of environmental catastrophe
Football can make a difference – days after this stunt Brazilian government sent in troops to clean up oil spill
How the patron saint of chimney sweeps is saving lives in Poland
An ingenious idea that gets priests to use cards depicting Saint Florian to check air ventilation and stop carbon monoxide poisoning
