The purrrrfect idea? Lynx drops catnip edition (and it’s not an April Fools)
Fragrance brands are making use of scratch-and-sniff
Stunt Watch: April Fools in March, Great Ormond Street Hospital's picture day and Millwall Mobile
What the cluck? The Ordinary skincare brand sells eggs, but why?
Creative Corner dines out on a three course menu of creative work
Not that he has food on his mind, but Fanclub's Paul Lucas has found three delicious campaigns for you to tuck into
Mentos enters the metaverse with Fortnite
Mentos latest campaign plays on the classic cola and mint experiment, while appealing to nostalgic audiences and the gaming community via a tie-in with Fortnite Creative
Do meet your heroes: working with Sir Trevor McDonald
Lockdown’s 5th Anniversary: the standout campaigns revisited
F Cancer, Liquid Death and Corona Island are thrown together in Creative Corner this week
