Lynx is the latest brand to embrace dark humour
Virgin Voyages flirts with AI, but is it committed?
Fanta takes positive brand associations to the extreme
A smartphone that actually makes you smarter
Heineken’s ‘Boring Phone’ embraces a cultural movement to ‘live in the moment’
There is life beyond our screens, according to Heineken, whose ‘Boring Phone’ seeks to return us to simpler times, before our digital obsession took hold
Subversive OOH: Cheetos, Adidas and McDonald’s are leading the way
OOH took a decidedly experiential bent this month with brands including Cheetos, Adidas and McDonald’s using surreal humour, water-filled billboards and even scented fabric to coax the attention of passers by
Sharpie and Paper Mate try to scribble out the creative decline
What if Tesla made ads? Well, funny you should ask…
Are we still living in a Barbie World?
