How adidas teamed up Kaka and other top-level players with local 5-a-side teams to relaunch its Predator boot
ICYMI: Coke pretends to sue Coke Zero for tasting too much like the ‘real thing’
Do brands need to self-isolate when it comes to the Coronacrisis?
Shoppable Girls addresses the hard facts about the sex trafficking of Canadian girls
ICYMI: How Melanoma Patients Australia engaged with young sunbathers via social media in this skin cancer prevention campaign
With melanoma being the most common cancer affecting 15 and 39-year-old Aussies, this campaign reached out to them in real time with an online persona they couldn't ignore
How the Michelin brothers used fine dining to create a world famous guide, born out of a need to boost their tyre business
The Michelin brothers were looking for an idea that would increase sales and they certainly found one. One that led to Gordon Ramsay shedding a few tears...
Lil Nas X has a dance off to Old Town Road with Sam Elliott in hilarious Doritos Super Bowl ad
Lego and French designer Camille Walala build a life-size House of Dots
A quick fire, low budget move from Madame Tussauds showcases PR hijacking at its finest
