A quick fire, low budget move from Madame Tussauds showcases PR hijacking at its finest
2020 Vision – A 10 point manifesto for the evolution of PR by Pete Mountstevens, chief creative officer at Taylor Herring
Pampers’ Sleep is Everything campaign helps premature babies to rest in comfort
Jersey Cows in Christmas jumpers: An udderly brilliant Christmas campaign
Re-Write Cancer campaign sets a high benchmark for originality
Inscribing a bench with the words ‘Mark Radcliffe loved sitting here… and still does’ is genius
Lidl turns out the lights to get people tasting wine in the dark at Chateaux Noir
Wine shoppers are greatly influenced by bottle design and labels so Lidl arranges events which are all about the taste and nothing but the taste
Samsung’s campaign comes crashing down to earth
Giant inflatable Hunter backpacks are ‘hidden’ in London
Bahia footballers wear oil-stained kit to raise awareness of environmental catastrophe
