In Mental Health Awareness Week, Burger King’s campaign fails to appreciate the reality of suffering from mental illness
Gold’s Gym uses shock tactics to get you to work out
In an era of rampant ‘woke-washing’, The Big Issue’s Pay It Forward initiative is a true campaign for good
An AI platform designed to show the impact of cyberbullying on a teenage brain commits suicide
Posters with huge, peel-off vouchers for free meals at Nando’s create great PR and online content
Nando’s encourages people to use unclaimed rewards with a cheeky treasure hunt that is perfectly on brand
Stripped-down ads: Naked over-50s demonstrate against ageism for dating app Lumen
Getting your kit off might not be the most original way to get attention, but it works, so why knock it?