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![Life imitating AI: AI is building entire brand worlds, and life is imitating them](/imager/features/ai-is-building-entire-brand-worlds-and-life-is-imitating-them/553595/Lush-thumbnail_72308436f4ee74000baaf5e34cde4542.jpeg)
Life imitating AI: AI is building entire brand worlds, and life is imitating them
![Rihanna stunt gives us 81 million reasons to do ‘IRL’ creative](/imager/features/rihanna-stunt-gives-us-81-million-reasons-to-do-irl-creative/553011/Fenty-lead_72308436f4ee74000baaf5e34cde4542.png)
Rihanna stunt gives us 81 million reasons to do ‘IRL’ creative
![Creators into skaters: Iris launches 'First Flips' campaign with Samsung UK x Skateboard GB to prove anyone can skate](/imager/features/creators-into-skaters-iris-launches-first-flips-campaign-with-samsung-uk-x-skateboard-gb-to-prove-anyone-can-skate/552447/samsung-flip-lead_72308436f4ee74000baaf5e34cde4542.jpg)
Creators into skaters: Iris launches 'First Flips' campaign with Samsung UK x Skateboard GB to prove anyone can skate
![Twix US highlights ‘cookie in disguise’ status in humorous ad](/imager/features/twix-us-highlights-cookie-in-disguise-status-in-humorous-ad/552136/twix-lead_72308436f4ee74000baaf5e34cde4542.jpg)
Twix US highlights ‘cookie in disguise’ status in humorous ad
![Voting is Hot AF: Saatchi & Saatchi debut new campaign to drive young voters to the polls](/imager/features/voting-is-hot-af-saatchi-saatchi-debut-new-campaign-to-drive-young-voters-to-the-polls/552002/voting-lead_e8670c3749f49520796d995ecc990131.jpg)
Voting is Hot AF: Saatchi & Saatchi debut new campaign to drive young voters to the polls
Built on the insight that voting officially makes you hotter, the work aims to encourage young people to get out and vote in the 4th July general election
![Habitat nods back to a nostalgic era of elegant wall advertising](/imager/features/habitat-nods-back-to-a-nostalgic-era-of-elegant-wall-advertising/551639/1716285098054_44729f892590c8467db5b367afdb341e.jpg)
Habitat nods back to a nostalgic era of elegant wall advertising
Habitat’s latest campaign features wall murals with a subversive twist, reminiscent of the golden age of advertising
![PR Stunt Watch: Rishi's National Service, Bupa and Annie Leibovitz's photography exhibition of Paralympic athletes](/imager/features/pr-stunt-watch-rishis-national-service-bupa-and-annie-leibovitzs-photography-exhibition-of-paralympic-athletes/551482/bupa-lead_72308436f4ee74000baaf5e34cde4542.jpg)
PR Stunt Watch: Rishi's National Service, Bupa and Annie Leibovitz's photography exhibition of Paralympic athletes
!['Meet Your Digital Self' explores the digital divide between generations and its impact on young people’s mental health](/imager/features/meet-your-digital-self-explores-the-digital-divide-between-generations-and-its-impact-on-young-peoples-mental-health/551212/digital-self-lead_72308436f4ee74000baaf5e34cde4542.jpg)
'Meet Your Digital Self' explores the digital divide between generations and its impact on young people’s mental health
![Uncommon and gaming giant Supercell launch with a star-studded ad for an epic new game](/imager/features/chris-hemsworth-christina-ricci-ken-jeong-will-arnett-aulii-cravalho-squad-up-with-supercell-for-global-game-launch-created-by-uncommon/549740/supercell-lead_72308436f4ee74000baaf5e34cde4542.jpg)
Uncommon and gaming giant Supercell launch with a star-studded ad for an epic new game
![Election Watch: Hope is here, but are the major players prepared?](/imager/features/election-watch-hope-is-here-but-are-the-major-players-prepared/551657/Guess-Who_72308436f4ee74000baaf5e34cde4542.png)