Pepsi MAX embraces ‘co-creation’ for influencer-led campaign
Creative destruction to collaboration: a short history of branding at live events
Wonderful Things and Allora Drinks stand out from the crowd with new work
Why Tom Daley trunked-up to spread alcohol awareness
Why brands are moving away from bland corporate aesthetics
In a world dominated by safe, clean logos and typefaces, disruptive, quirky brand design is the future, says Nike, Cartoon Network and Google illustrator Chris Piascik
Astronomer: a curious case of ‘collateral immunity’
Every now and then, a crisis hands creatives the rarest of briefs. Ellie Tuck, executive creative director and partner, FleishmanHillard New York, reflects on the Astronomer saga
