PR Stunt Watch: Nosey Aēsop, Matières Fécales eats the rich, and Holland & Barrett says it loud
Creative Corner: Toyota and Top Gear, The Washington Post and The Dad Shift
Specsavers becomes the latest brand to reference the Bayeux Tapestry
JDO takes non-alcoholic luxury to the global stage with HYVE
PR Stunt Watch: DI PETSA milks it, KFC loses it and Tesco tips its billboard into an Uber Eats bag
This week, Kim Allain delves into some inspired examples of work, ranging from unexpected holy milk and KFCereal to a Tesco and Uber Eats collab that proves PRs wrong...
The pop-up shop is the new ‘float it down the Thames’
Every year has its creative bandwagon, and this year it’s the creative shop, but does it even matter? Asks SHOOK’s Gemma Moroney
IKEA delivers messy ode to another brand icon: its Frakta bag
The Unwashables: Ecover launches limited-edition range of the luckiest T-shirts ever
PR Stunt Watch: Sydney Sweeney controversy queen, Columbia's pictures of feet; and Rolex's 007 moment
