The Egg that broke Instagram cracks under the pressure of social media highlighting a global mental health issue
Why Joe Cole and Michael Owen's performance in Huawei's latest campaign is ruled offside
A great try: Guinness’s emotive ad kicks off its sponsorship of the Six Nations
How WeTransfer is engaging its users creatively to become an inspirational platform in its own right
How Seat drove down a dead end with a campaign that's aimed at the wrong people
The Seat campaign called ‘Because them, us’ is a mishmash of clichés about millennials who would be unlikely to buy such a car
BMW recycles ads to highlight its recycled cars
The BMW Certified programme is about dealers selling pre-owned BMWs, so it is a stroke of genius to reuse old ads to publicise the initiative – what can be greener than recycling?
Volvo joins the fight against plastics with poignant film starring children seeing the ocean for the first time
Audi shows how to avoid those clowns on the road
Gillette’s ‘The Best Men Can Be’ campaign stirs up strong feelings of the wrong sort
