PR Stunt Watch: Paddy Power’s Asterisk team, Steve Bray at Rishi’s announcement and Ikea launches the Cat-alogue
The Heaviest Backpack: BBC Creative and BBC Children in Need illustrate the heartbreaking weight some children carry
Uncommon and Monzo rethink traditional banking aesthetics in a new energetic campaign
PR Stunt Watch: A Mental Health Awareness Week Special
Mont Blanc campaign: Wes Anderson can act too
Wes Anderson’s Mont Blanc tie-in feels like his most ‘on brand’ brand collaboration yet
Lynx is the latest brand to embrace dark humour
As adland veers away from ‘adverts with purpose’, Lynx’s new campaign feels very of the moment
Virgin Voyages flirts with AI, but is it committed?
Fanta takes positive brand associations to the extreme
Subversive OOH: Cheetos, Adidas and McDonald’s are leading the way
