Global Creativity Highlights: The Ordinary Markup Marche, a bad photographer for Icelandair and Metallica's blood drive
Creative Corner: Cheerplugs, airline logo swapping and Jude Bellingham Station
KFC changes tempo but remains unpredictable
Jeep goes all ‘Pixar’ in heartstring-pulling AI ad
Fujifilm’s ad makes a powerful case for standalone cameras
At a time when camera brands are competing on specifications and convenience, Fujifilm's latest UK campaign takes an unexpectedly philosophical route with a focus on stillness
Creative Corner: World Cup watching in nature, the 'Hidden Match' and WeMite just go and win it
Fanclub's Emily Barnes spectacularly fails in trying to talk about non-football-related work, so here are the winning campaigns this week