Coca-Cola drops its most literal ‘stop and have a Coke’ ads
The Unwashables: Ecover launches limited-edition range of the luckiest T-shirts ever
PR Stunt Watch: Sydney Sweeney controversy queen, Columbia's pictures of feet; and Rolex's 007 moment
Creative Corner: Reject The Rejections, School Food Project and Specsavers' StartLine
Kickers looks backwards and forwards as it enjoys 2026 renaissance
Kickers has a genuine footprint in British nostalgia, and its new ad nails all the right references
Boots earns its emotional focus
Boots has spent decades as one of Britain's most trusted brands, but has only now chosen to focus on its emotional role
Stanley Tucci, Brad Pitt and the evolution of the brand ambassador
IKEA slaps a storage unit into Skyrim
Believe it or not, Humankind II’s ad is not AI
