

Nike, Match Attax, Sheffield Wednesday and Green Day create work to delight their fans

LEGO and Breast Cancer Awareness among the week’s memorable experiential

PR Stunt Watch: A CPR bra, tackling London’s phone theft problem and the return of the McRib

The first photorealistic AI avatar for people living with Alzheimer’s and dementia

Breaking down taboos with a game of dominoes
The campaign seeks to break down the barriers many in the Caribbean community face when discussing health and wellbeing

That ENGINE gin everyone’s talking about, but for how long?
Hurdles to originality might be stacking up, but ENGINE is standing out in style, says Gemma Moroney, SHOOK

The pros and cons of (checks notes)... having your CV printed on a pizza box
