Vape-maker Riot Labs turns Charles III's 'sausage fingers' into a limited edition collection of e-cigarettes
Creative Corner: Food waste, coronation abbreviations and Tesco's pop-up pub fit for a king
Bed-verts: Australian bed brand 10:PM uses discarded mattresses as billboards
Creative Corner: Dead Island, ASICS, Made by Dyslexia, Coronation stunts and Jurassic Park Returns
Work Of The Week: Budweiser X Rolling Stone magazine unite to support up-and-coming artists
These two behemoths in their own right come together in the name of music to promote diverse, emerging, global talent across the massive audience Budweiser commands
How big brands transport audiences through worldbuilding
The documentary, by creative agency Amplify, explores how the world’s biggest brands tug at the fabric of reality to immerse audiences into radically different worlds